{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess contemporary film venues.
The most significant surprise the movie business has experienced in 2025? The comeback of horror as a dominant force at the UK box office.
As a category, it has remarkably outperformed earlier periods with a 22% year-on-year increase for the UK and Ireland film earnings: £83,766,086 in 2025, compared with £68.6 million last year.
“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” notes a film industry analyst.
The top performers of the year – a recent horror title (£11.4m), another hit film (£16.2m), The Conjuring Last Rites (£14.98m) and 28 Years Later (£15.54m) – have all stayed in the theaters and in the popular awareness.
Even though much of the expert analysis highlights the standout quality of prominent auteurs, their successes point to something shifting between viewers and the genre.
“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a head of acquisition.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But beyond creative value, the consistent popularity of spooky films this year implies they are giving moviegoers something that’s much needed: therapeutic relief.
“These days, movies echo the prevalent emotions of rage, anxiety, and polarization,” observes a genre expert.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” explains a noted author of horror film history.
In the context of a global headlines featuring war, border tensions, far-right movements, and environmental crises, supernatural beings and undead creatures strike a unique chord with audiences.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” states an performer from a recent horror hit.
“The concept reflects how economic systems can drain vitality from individuals.”
Historically, public discord has always impacted scary movies.
Experts highlight the surge of German expressionism after the WWI and the turbulent times of the 1920s Europe, with films such as early expressionist works and a pioneering fright film.
Later occurred the 1930s depression and iconic horror characters.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” notes a commentator.
“Thus, it mirrors widespread fears about migration.”
The boogeyman of migration shaped the recently released folk horror The Severed Sun.
Its writer-director elaborates: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Arguably, the present time of praised, culturally aware scary films started with a sharp parody launched a year after a polarizing administration.
It introduced a recent surge of horror auteurs, including a range of talented artists.
“It was a hugely exciting time,” says a filmmaker whose movie about a violent prenatal entity was one of the time's landmark films.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The director, currently developing another scary story, continues: “Over 10 years, audiences’ minds have been opening up to much more of that.”
Concurrently, there has been a reappraisal of the underrated horror works.
Recently, a nicke l venue opened in the capital, showing obscure movies such as a quirky horror title, The Fall of the House of Usher and the late-80s version of Dr Caligari.
The fresh acclaim of this “raw and chaotic” genre is, according to the cinema founder, a clear response to the formulaic productions churned out at the theaters.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he states.
“On the other hand, [these indie works] feel imperfect. They seem to burst forth from deep creativity, free from commercial constraints.”
Fright flicks continue to upset the establishment.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an specialist.
In addition to the revival of the mad scientist trope – with several renditions of a literary masterpiece on the horizon – he forecasts we will see scary movies in 2026 and 2027 addressing our current anxieties: about AI’s dominance in the years ahead and “supernatural elements in political spheres”.
In the interim, a biblical fright story a forthcoming title – which tells the story of biblical parent hardships after the messiah's arrival, and stars celebrated stars as the holy parents – is scheduled to debut later this year, and will undoubtedly send a ripple through the faith-based groups in the America.</